Responsibilities:

Campaign Execution

• Develop and implement comprehensive digital marketing strategies.
• Manage PPC and paid media campaigns across various platforms like Google Ads, Meta Ads, and more.
• Conduct keyword research and expand our reach.
• Craft compelling ad copies aligned with key messaging.
• Address client queries and update campaigns promptly.

Account Management

• Take full ownership of campaign performance.
• Optimize campaigns by analyzing data and testing hypotheses.
• Deliver detailed reports on campaign performance, providing insights and actionable recommendations.
• Conduct competitive analysis and explore new growth opportunities.

Ads Operations

• Set up and manage accounts and analytics on platforms such as Meta, Google Ads, and Google Analytics.
• Utilize tools like Google Tag Manager and Facebook Pixel for efficient tracking.
• Create and maintain reporting dashboards using Google Looker Studio and SuperMetrics.
• Ensure seamless data integration between CRM systems and marketing platforms using Zapier.
• Monitor, troubleshoot, and optimize conversion goals and retargeting efforts.

Team Collaboration

• Collaborate with project managers, account teams, and other stakeholders to craft innovative growth strategies.
• Engage regularly with clients, providing updates and ensuring satisfaction.
• Stay abreast of the latest digital tools and trends to enhance marketing efforts.

Qualifications:

• Minimum 3 years experience in digital advertising
• Proven experience in digital marketing and campaign management.
• Strong understanding of Google Analytics 4, PPC, SEO, and digital advertising strategies.
• Excellent communication, analytical, and organizational skills.
• Ability to work independently and in a team environment.

Our Benefits:

• Company events
• Paid time off
• Extra long weekend
• Additional holidays for Christmas and New Year
• Phone/meal credit